Current market conditions intimate products in Russia is determined by factors such as the sexual culture of the population, lack of widely advertise goods, problems of positioning shops intimate products, lack of market Russian manufacturers Intimate Goods.
As a consequence of this, the majority of goods imported from abroad.
For this reason, the major players in the Russian market of intimate products for adults are distributors. These include large chain stores, most of these networks have long been found in the market.
Adult-market industry is at a stage of rapid growth and developing in two directions: offline and online commerce.
It explained: high profits at the ever-growing demand, as well as the application of new technologies, the emergence of new products and innovations.
Due to the fact that in Russia many kinds of Intimate Goods became available recently (just over 20 years ago), then a substantial portion of the population, they cause rejection. While gradually changing the sexual culture of the population that has an impact on market growth.
International specialized erotic project «X'show-show for adults", promotes the formation and development of the market Adult-industry in Russia.
The exhibition pursues its goal, the promotion of healthy attitudes towards issues of intimate life and raising public awareness on issues of sexual culture and sexual health.
The aim of the exhibition industry professionals is acquainted visitors with new brands, new product idea, familiarity with new technologies and materials, advice on opening your store, offer franchising brand success and professionalism.